With design studios and headquarters in Los Angeles, the Dita line is inspired by vintage frames from the 50s to the 80s, revived with modern materials and shapes. Dita has remained an exclusive brand by avoiding sales to mass merchants and becoming a coveted accessory for the fashion elite. Its founders have become some of the most influential eyewear designers, boasting an impressive celebrity clientele including Brad Pitt, Mary Kate and Ashley Olsen, Jessica Simpson, Penelope Cruz, Kate Hudson, Lenny Kravitz, Eva Mendez and Jamie Fox. Originally envisioned as an alternative to label-branded eyewear, Dita distinguishes itself by making its logo details intentionally subtle so that the frame itself defines the look rather than the logo. All Dita frames are hand made in Japan with high-quality materials such as titanium, 18K gold, white gold and the finest Japanese zyl acetates.